Deezer and the Official Charts Company
This week marked UK singles chart history as streaming data was included for the first time. The official chart now correlates the amount of plays songs get on streaming services alongside physical and digital sales. Gone are the days when your CD or cassette purchases from HMV or WH Smith were the only form to count towards the chart rankings…. Remember those days of plastic cassettes and donning head phones in HMV?
Well the digital era is now, and the inclusion of digital sales towards the Official Charts marked an important change for streaming and the Deezer team were more than delighted with the new development. We now consume music in so many different ways so we were thrilled that streaming services would be included in this exciting evolution!
The team worked with Deezer and the BPI to get some great stats to highlight the impact of music streaming on the UK charts! Check it out….